Businesses worldwide have shifted focus to reaching out to customers via social media platforms rather than through websites. Are you equipped with the necessary strategies? 1. Create an interactive community for your audience Although “followers” and other number metrics are important, they do not determine social media success. Pump your social media content with emotions […]

23 Jun 2017

“You’ve got mail!” With over 144 billion emails sent every day, email marketing remains one of the elite channels for business communication. So how can you stand out in this cutthroat inbox of consumer roils with endless advertisements and competitive subject lines? Top Tips to Successful Email Marketing 1. 8:00pm to midnight is the prime […]

23 Jun 2017

Home is a place where you don’t have to think too much — you simply walk inside and everything you need is waiting for you. A homepage should provide customers with a similar experience. There’s a reason the word “homepage” begins with “home.” For digital enterprises, a homepage should bring to customers’ minds many of […]

23 Jun 2017

Challenge your assumptions, break out of old habits and discover what’s newly possible with layout on the web. When the web was first invented, there was no technology for page layout. Every background was grey. Every page was a single column of text, filling the whole space from side to side. Over the years, we’ve […]

23 Jun 2017

Many business owners are under the impression that online marketing is extremely complicated because some online marketing efforts fail miserably, while others are responsible for massive returns. They assume performance is related to the marketing budget, what is being marketed and who it’s being marketed to. Sure, that can all come into play, but it’s more about […]

21 Jun 2017

As we all know, the internet is an immensely creative space, where design, technology, and development strategies evolve rapidly. Monitoring trends can be useful to keep yourself updated on what’s in and what’s not in 2017. Clever use of bold font and white space Less is more. Increasingly, designers are making use of bolder fonts and fewer […]